Cultural Advertisements

Jadwiga Sawicka

  • type of object: print
  • date: 2005
  • material/technique: ads in the Poznań supplement to Gazeta Wyborcza, offset
  • inventory No.: G-2399
  • image licensed under: CC BY-SA

Sawicka’s work took the form of ‘advertisements’ published in the highcirculation
Co Jest Grane cultural supplement to the Poznań edition of
the Gazeta Wyborcza daily (19–24 March 2005). It was created for The
Time of Culture
exhibition at the Arsenał Municipal Gallery in Poznań
(2005). Combining text and photos, the advertisements do not promote
a specific cultural event, but generally encourage potential consumers to
experience contemporary art. Cultural Advertisements represent the artist’s
interest in language and the use of newspaper headlines and advertising
to communicate their ambiguous content in a concise way. According to
the slogans contained in Sawicka’s advertisements, one should test ‘good,
beautiful, andaccessible’ contemporary art in good galleries.

Other works by artist in the Zachęta collection

  • Zdjęcie pracy Dress
    DressJadwiga Sawicka2002
  • Zdjęcie pracy Untitled
    UntitledJadwiga Sawicka1999
  • Zdjęcie pracy Untitled
    UntitledJadwiga Sawicka1999
  • Zdjęcie pracy Untitled
    UntitledJadwiga Sawicka1999
  • Zdjęcie pracy Untitled
    UntitledJadwiga Sawicka1999
  • Zdjęcie pracy Coat
    CoatJadwiga Sawicka2002
  • Zdjęcie pracy Dress
    DressJadwiga Sawicka2002
  • Zdjęcie pracy Sławomir's knees, from series Eight
    Sławomir's knees, from series EightJadwiga Sawicka, Sławomir Belina2000

Other works from this category

  • Zdjęcie pracy Litografia na dwa kolory
    Litografia na dwa koloryLucjan Mianowski1975
  • Zdjęcie pracy Dzień
    DzieńMaciej Milewski1970
  • Zdjęcie pracy Red Bird III
    Red Bird IIIHalina Chrostowska1979